Chapter 17.60 SIGN REGULATIONS

No advertising sign of any kind shall be allowed in any agricultural or residential zone (A-1, RA-1, RA-2, R-1, R-2, or R-3), except for the following:

(1) On-premises signs pertaining to the sale or lease of real property, with a maximum sign area of 10 square feet.

(2) Home occupation signs.

(3) Event and temporary signs no larger than 32 square feet and no more than three per parcel.

(4) Perforated vinyl signs. [Ord. 20-227, 2020. LUO § 02-16-002.]

17.60.030 Clearance.

Signs shall not restrict the safe traffic of pedestrians, bicyclists, or automobiles. All signs shall have a minimum horizontal distance of 12 feet and a minimum vertical distance of 12 feet between any overhead power lines and any part of the sign. All vertical distances are measured from the elevation surface level of the nearest street, hereafter called the “ground level.” All freestanding signs (supported by a pole or structure, and not attached to a building) shall follow all of the following regulations:

(1) No part of the sign shall be closer than 15 horizontal feet from the curb.

(2) The sign shall either have a maximum height of five feet, or a minimum height of 10 feet between the ground level and the bottom of the sign unless the sign is at least 20 feet from the curb, then the maximum height shall be 30 feet and no minimum height.

(3) No part of any sign shall be permitted to extend across any property line.

(4) No sign shall be located on public property or within any right-of-way. [Ord. 20-227, 2020. LUO § 02-16-003.]

17.60.040 Billboards.

No new billboards shall be erected in Naples City. Existing billboards may be allowed to relocate only in the I-1 and C zones and only if such relocation is required or mandated by superseding state law.

This chapter shall not grant nor be interpreted to grant any rights to billboard owners that are greater than or exceed rights required or mandated by superseding state law.

Any billboard which is relocated may not exceed the square footage of the sign face of the existing billboard and may not exceed the height or other dimensions of the prior billboard. The relocated billboard may not be constructed until the prior billboard has been removed. A billboard which is not lawfully in existence and use at the time of an application for relocation may not be relocated, and shall be removed. [Ord. 20-227, 2020. LUO § 02-16-004.]

17.60.050 Off-premises signs.

Off-premises signs which advertise a business within Naples City, which is not along U.S. Highway 40, 500 South or 1500 East, may be erected within 120 feet of the centerline of U.S. Highway 40, 500 South or 1500 East only if all of the following conditions are met:

(1) At least two of such off-premises businesses are advertised on the sign, or at least one such off-premises business and the on-premises business.

(2) The sign is directional in that it informs the public in which direction the advertised business is located.

(3) Both the property where the sign is erected and the businesses which the sign advertises are in any of the following zones: I-1, C, and C-1.

(4) The sign complies with NCC 17.60.040, this section, NCC 17.60.060 and all other provisions of this title. [Ord. 20-227, 2020. LUO § 02-16-005.]

17.60.060 Political signs.

All political signs must comply with state law. [Ord. 20-227, 2020. LUO § 02-16-006.]

17.60.070 Event signs.

An on-premises sign which is intended to advertise a community or civic project, on a temporary basis. Such signs shall not be erected earlier than 30 days prior to the date of beginning of event and shall be removed within seven days after the event is concluded. [Ord. 20-227, 2020. LUO § 02-16-007.]

17.60.080 Temporary signs.

Temporary advertising in all zones may be permitted by the land use administrator for up to 30 days’ use; provided, that such sign is not placed in a public right-of-way and will not create a safety hazard to the public. A permit is required. [Ord. 20-227, 2020; Ord. 17-197 § 1, 2017. LUO § 02-16-008.]

17.60.090 Sign regulations.

(1) Awning/Canopy Signs. These signs shall conform to the following standards:

	Maximum Height	12 ft
	Minimum Height	8 ft
	Maximum Sign Copy	40% of Awning
	Setbacks	May project into building setbacks 3 ft
	Illumination	External or internal
	Number of Signs Allowed	Up to 5
	Allowed Zones	C, C-1, I-1, I-2
	Permit Needed	Yes

(2) Banner Signs. These signs shall conform to the following standards:

	Maximum Height	18 ft
	Minimum Height	8 ft
	Maximum Sign Copy	32 sq ft
	Setbacks	15 ft from property lines
	Illumination	No
	Number of Signs Allowed	Up to 5 per building/parcel
	Allowed Zones	C, C-1, I-1, I-2
	Permit Needed	No

(3) Blade Signs. These signs shall conform to the following standards:

	Maximum Height	30 ft
	Minimum Height	8 ft above sidewalks
	Maximum Sign Copy	12 sq ft
	Setbacks	May project 4 ft into ROW
	Illumination	External
	Number of Signs Allowed	Up to 5 per building/business
	Allowed Zones	C, C-1, I-1, I-2
	Permit Needed	Yes

(4) Event Signs. These signs shall conform to the following standards:

	Maximum Height	12 ft
	Minimum Height
	Maximum Sign Copy	32 sq ft
	Setbacks	Out of clear view triangle
	Illumination	None
	Number of Signs Allowed	Up to 3
	Allowed Zones	C, C-1, I-1, I-2
	Permit Needed	No

(5) Freestanding/Pole. These signs shall conform to the following standards:

	Maximum Height	30 ft
	Minimum Height	8 ft
	Maximum Sign Copy	72 sq ft
	Setbacks	15 ft from curb
	Illumination	Internal
	Number of Signs Allowed	Up to 5
	Allowed Zones	C, C-1, I-1, I-2
	Permit Needed	Yes

(6) Monument Signs. These signs shall conform to the following standards:

	Maximum Height	10 ft
	Minimum Height
	Maximum Sign Copy	100 sq ft
	Setbacks	15 ft from curb
	Illumination	External or internal
	Number of Signs Allowed	Up to 5 per development
	Allowed Zones	C, C-1, I-1, I-2
	Permit Needed	Yes

(7) Name Plate Sign. These signs shall conform to the following standards:

	Maximum Height	n/a
	Minimum Height	n/a
	Maximum Sign Copy	2 sq ft
	Setbacks	On building
	Illumination	External
	Number of Signs Allowed	Up to 5 per addressed building or 1 per business
	Allowed Zones	R-1, R-2, R-3, RA-1, RA-2, C, C-1, I-1, I-2
	Permit Needed	No

(8) Perforated Vinyl Signs (One-Way Vision). These signs shall conform to the following standards:

	Maximum Height	n/a
	Minimum Height	n/a
	Maximum Sign Copy	n/a
	Setbacks	n/a
	Illumination	Indirect internal
	Number of Signs Allowed	n/a
	Allowed Zones	R-1, R-2, R-3, RA-1, RA-2, C, C-1, I-1, I-2
	Permit Needed	No

(9) Temporary Signs (Lawn, A-Frame, Sandwich Board, Etc). These signs shall conform to the following standards:

	Maximum Height	8 ft
	Minimum Height
	Maximum Sign Copy	32 sq ft
	Setbacks	On property, out of clear view triangle
	Illumination	None
	Number of Signs Allowed	Up to 3 per parcel
	Allowed Zones	C, C-1, I-1, I-2
	Permit Needed	No

(10) Traffic Control Signs. Traffic signs as required by law, prescribed in the Manual of Uniform Traffic Control, erected by a public agency are approved in all zones.

(11) Wall Signs. These signs shall conform to the following standards:

	Maximum Height	Same as building it is located on
	Minimum Height
	Maximum Sign Copy	200 sq ft or 10% of building facade, whichever is larger
	Setbacks	May project off building no more than 12 inches
	Illumination	External or internal
	Number of Signs Allowed	No more than 200 sq ft (or 10%) of combined sign coverage on facade
	Allowed Zones	C, C-1, I-1, I-2
	Permit Needed	Yes

(12) Window Signs. These signs shall conform to the following standards:

	Maximum Height	n/a
	Minimum Height	n/a
	Maximum Sign Copy	20% of total window space
	Setbacks	n/a
	Illumination	Indirect internal
	Number of Signs Allowed	20% each window
	Allowed Zones	R-1, R-2, R-3, RA-1, RA-2, C, C-1, I-1, I-2
	Permit Needed	No

Permitted Signs
SIGN TYPE	ZONES
SIGN TYPE	R-1	R-2	R-3	RA-1	RA-2	C	C-1	I-1	I-2
Awning/Canopy	–	–	–	–	–	P	P	P	P
Banner	–	–	–	–	–	P	P	P	P
Blade Sign	–	–	–	–	–	P	P	P	P
Event	P	P	P	P	P	P	P	P	P
Freestanding/Pole	–	–	–	–	–	P	P	P	P
Monument	–	–	–	–	–	P	P	P	P
Name Plate	P	P	P	P	P	P	P	P	P
Perforated Vinyl	P	P	P	P	P	P	P	P	P
Temporary	P	P	P	P	P	P	P	P	P
Traffic Control	P	P	P	P	P	P	P	P	P
Wall	–	–	–	–	–	P	P	P	P
Window	P	P	P	P	P	P	P	P	P

[Ord. 20-227, 2020. LUO § 02-16-009.]

17.60.100 Height of sign.

The maximum height shall not exceed 30 feet, measured from the elevation surface level of the nearest street. [Ord. 20-227, 2020. LUO § 02-16-010.]

17.60.110 Park signs.

Any sign in the P-1 park zone must be approved by the city council. [Ord. 20-227, 2020. LUO § 02-16-011.]

17.60.120 Sign area.

For each parcel, the combined total sign area for freestanding signs is as follows:

(1) For freestanding signs that indicate a single business, the maximum allowed sign area for one sign is one-half a square foot of sign area per linear foot of street frontage. This shall never exceed 60 square feet.

(2) For freestanding signs that indicate multiple businesses, the maximum allowed sign area for one sign is eight-tenths of a square foot of sign area per linear foot of street frontage. This shall never exceed 30 square feet per business, or 120 square feet for the entire sign, whichever is smaller. For example, a property with four or more businesses and 100 feet of street frontage would be allowed a sign area of 80 square feet. However, a property with only three businesses and 200 feet of street frontage would only be allowed a sign area of 90 square feet.

(3) For flat signs that are either painted or attached to the building and do not project more than 18 inches from the building wall, a maximum of 25 percent of a wall area up to a total of 200 square feet is permitted in the I-1, I-2, C and C-1 zones.

(4) Both freestanding and attached flat signs may be utilized by a business; provided, that each sign type conforms to the above limitations. In determining the sign area, the blocked area of the sign, including the area between the letters, shall be counted as part of the sign area. [Ord. 20-227, 2020. LUO § 02-16-012.]

17.60.130 Sign removal city official authority.

If a sign not in legal existence at the time this chapter is adopted does not conform with the requirements of this chapter, or if the construction, design, manner or use, or method of anchoring or supporting any sign makes such sign unsafe, the city building official shall proceed in any manner he/she deems necessary to cause the removal of the sign or the rebuilding of the sign to conform with the requirements of this chapter and the international building code. Costs of removal shall be charged to the sign owner and the landowner where the sign is located. [Ord. 20-227, 2020. LUO § 02-16-013.]

17.60.140 Sign maintenance.

(1) All signs, including existing billboards, shall be maintained in good condition. Signs not maintained in good condition shall be considered neglected and shall be repaired.

(2) Illuminated signs shall remain fully functional.

(3) When a building sign is removed, the face of the building beneath the sign shall be restored to its original pre-sign condition.

(4) Those signs meeting the definition of “abandoned sign” in Chapter 17.10 NCC shall be removed. [Ord. 20-227, 2020. LUO § 02-16-014.]

17.60.150 Permits required.

(1) No sign shall be erected or placed within the city of Naples without first making application for and obtaining a sign permit through the Naples City land use administrator and a building permit unless otherwise stated. In addition to the requirements of this chapter all preexisting off-premises signs designed to be read or comprehended from U.S. Highway 40 or 45 shall comply with the regulations established by the state of Utah. Construction or placement of a sign shall not commence until all approvals have been obtained and the building permit given.

(2) All permanent signs must have a stamped engineered setup and placement plan. The plans are part of the sign permit requirements.

(3) Signs not requiring a permit:

(a) Temporary window signs;

(b) Political signs;

(d) Perforated vinyl signs;

(e) Home occupation signs; and

(f) Signs under three square feet. [Ord. 20-227, 2020. LUO § 02-16-015.]

17.60.160 Illuminated signs.

The following regulations apply to illuminated signs:

(1) For externally illuminated signs, all luminaires shall be mounted at the top of the sign and aimed downward. The luminaires shall be designed, fitted and aimed to shield the lamp and its reflective surfaces from off-site view and to place the light output onto and not beyond the sign. At no point on the face of the sign shall the illumination exceed 30 vertical footcandles during hours of darkness.

(2) For internally illuminated signs or digital signs, they shall have a dark field and light message and the combined output of the light sources shall not exceed 500 initial lamp lumens per square foot of sign face per side.

(3) Signs shall be dimmed automatically from 30 minutes after sunset to 30 minutes before sunrise to 10 percent or less of their daylight luminance setting.

(4) Oscillating or strobe lighting shall not be permitted. [Ord. 20-227, 2020. LUO § 02-16-016.]

17.60.170 Violation.

Any person or entity violating this chapter shall be fined $50.00 each day a sign remains in violation after notice from the city. [Ord. 20-227, 2020. LUO § 02-16-017.]

17.60.180 Compliance with state code.

Outdoor advertising within the 660-foot control corridor along U.S. Highway 40 shall adhere to Utah State Code. (See Sections 72-7-501 through 72-7-516, Utah Code Annotated 1953, for more details.) [Ord. 20-227, 2020. LUO § 02-16-018.]