CHAPTER 2-13
TOURISM COMMISSION

SECTIONS:

2-13-001-0001    CREATION OF THE COMMISSION

2-13-001-0002    COMPOSITION AND TERM OF OFFICE

2-13-001-0003    COMPENSATION OF COMMISSION MEMBERS

2-13-001-0004    ORGANIZATION

2-13-001-0005    MEETINGS

2-13-001-0006    DUTIES

2-13-001-0001 CREATION OF THE COMMISSION

There is hereby established a City Tourism Commission. There shall be seven (7) voting members of said Commission who shall meet as hereinafter provided to consider and recommend programs for the expenditure of the tourism portion of the Bed, Board and Booze Tax allocated under Chapter 3-06, Hospitality Industry Tax Revenues.

"Tourism" means the guidance, management, marketing, accommodation, promotion, and encouragement of visitors (same meaning as set forth in Section 3-06-001-0001). (Ord. No. 1579, Enacted, 08/02/88; Ord. 2001-27, Amended, 11/20/2001; Ord. 2014-28, Amended, 11/18/2014; Ord. 2015-22, Amended, 01/05/2016; Ord. 2024-16, Amended, 06/18/2024 (Res. 2024-22))

2-13-001-0002 COMPOSITION AND TERM OF OFFICE

The composition of the membership shall consist of:

A.    Seven (7) members to be appointed by the City Council. Each member shall serve for three (3) years, on a staggered term basis.

B.    The City Manager or the Manager’s designee shall be an ex officio member of the Commission. The member shall have no voting privileges.

The City Manager shall be responsible for staff support of the Tourism Commission.

The Council shall fill vacancies for the unexpired term of any of the members of the Commission.

A member’s term in office shall commence with the first regular Commission meeting following the appointment and terminate with the regular Commission meeting at which the successor takes office. No voting member of the Commission may be appointed to more than two (2) consecutive full terms. (Ord. No. 1579, Enacted, 08/02/88; Ord. No. 1674, Amended, 09/18/90; Ord. 2001-27, Amended, 11/20/2001; Ord. No. 2006-09, Amended 04/10/2006; Ord. 2014-28, Amended, 11/18/2014; Ord. 2015-22, Amended, 01/05/2016; Ord. 2024-16, Amended, 06/18/2024 (Res. 2024-22))

2-13-001-0003 COMPENSATION OF COMMISSION MEMBERS

Members of the Commission shall serve without compensation. (Ord. No. 1579, Enacted, 08/02/88; Ord. 2024-16, Amended, 06/18/2024 (Res. 2024-22))

2-13-001-0004 ORGANIZATION

The Commission shall elect a Chairperson from among its members. The term of the Chairperson shall be one (1) year with eligibility for reelection. Commission members may not serve more than two (2) consecutive terms as Chairperson. The Council representative shall not be eligible for the Chair. (Ord. No. 1579, Enacted, 08/02/88; Ord. 2024-16, Amended, 06/18/2024 (Res. 2024-22))

2-13-001-0005 MEETINGS

A.    The Commission shall attempt to hold at least one (1) regular meeting per month, but no less than nine (9) regular meetings per year, which shall always be open to the public. The time and place of said meeting shall be posted in accordance with the applicable Arizona State Statutes.

A quorum consisting of a minimum of four (4) voting members shall be required to conduct business.

B.    If a member is absent for three (3) meetings within a twelve (12) month period, excused or unexcused, that member may be replaced by the City Council. (Ord. No. 1579, Enacted, 08/02/88; Ord. 2001-27, Amended, 11/20/2001; Ord. 2014-28, Amended, 11/18/2014; Ord. 2024-16, Amended, 06/18/2024 (Res. 2024-22))

2-13-001-0006 DUTIES

The duties of the Commission shall be to:

A.    With the direction, guidance and coordination of the Convention and Visitors Bureau (CVB, a.k.a. DMO, a.k.a. Discover Flagstaff) the Tourism Commission will participate in a two (2) year strategic plan to include a vision, mission, and position statement. The two (2) year strategic plan shall be used as a guideline for future programs.

B.    Review the CVB’s annual requests and make recommendations to the CVB concerning the annual budgetary allocation of the tourism portion of the Bed, Board and Booze Tax which will be submitted to the City budget team and then the City Council for final approval.

C.    Review and make recommendations on the annual sales and marketing plan. Major elements of the sales/marketing plan will include, but not be limited to, developing a specific image for Flagstaff, identifying target market segments, and implementing a promotional plan directed to target market segments.

D.    Promote activities and programming that enhance the community’s image and the overall quality of life.

E.    Maintain a visitor center for easy visitor access with adequate staffing to offer area information and guidance.

F.    Retain the appropriate staffing to market, sell, and create a brand image for Flagstaff to increase visitation and overall economic impact.

G.    Perform any additional duties as determined by the City Council related to tourism activities. (Ord. No. 1579, Enacted, 08/02/88; Ord. 2015-22, Amended, 01/05/2016; Ord. 2024-16, Amended, 06/18/2024 (Res. 2024-22))